This is the first motion for the contractor audience: invite contractors to claim or correct their Georgia Home Contractors listing before pitching additional services.
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Use Georgia Home Contractors as the first contractor audience motion. Ask contractors to claim listings, then offer GHC homeowner project requests, lead credits, membership discounts, sponsored placement, PPC, ZIP exclusivity, and AI web service. Route no-website accounts into AppleSeedIQ Contractor AI Websites and operations-pain accounts into BuildFlow waitlist nurture.
Do first
Approve Georgia listing claim campaignReview the claim-listing email and decide whether to prioritize no-website, high-review, or trade-specific batches first.
Needs Derrick
4Only authority, review, or account-access decisions.
AI can do
3Preparation work the team can keep moving.
Needs data
3Contact gaps before outreach.
GHC pilot
00 ready for review; 0 need contact data.
Approve the claim-your-listing email before any contractor outreach.
Create a GHC lead-growth offer path for project requests, lead credits, Pro or Elite discounts, sponsored placement, PPC, and ZIP exclusivity.
Segment no-website contractors for AppleSeedIQ website audits.
Use BuildFlow only as a waitlist path when a contractor shows margin, scheduling, job-costing, or change-order pain.
No connected social accounts yet.
Gmail OAuth credentials still needed for hosted inbox sync.
CRM writeback is still approval-only and not connected.
Approve outbound email before sending.
Approve social post before publishing.
Approve CRM updates before any writeback.
Needs Derrick
Decisions, account access, or external actions that still need you.
This is the fastest path from campaign planning into sales activity for the priority product.
Georgia Home Contractors should sell more than listing claims: paid homeowner project requests, lead credits, Pro and Elite lead-discount memberships, sponsored placement, pay-per-click credits, ZIP/trade exclusivity, and monthly AI web service.
Gmail, Outlook, social profiles, CRM access, and Apollo will unlock live signal capture and outbound execution.